Marketing

LEVEL 1

7755 - PERSONAL FINANCIAL PLANNING (ME0100) (9,10,11,12) 1 Credit/1 Semester
The students will learn the financial planning process including goals, credit, investing, retirement, insurance, safety net, taxes, and creating a personal financial portfolio.

LEVEL 2

7412 - PRINCIPLES OF MARKETING (ME0300) (11) (DECA-Sem 1) 1 Credit/1 Semester
First semester of a year long class. Understanding of the marketing concept and the business environment and management systems within which it is implemented. Focuses on marketing functions and foundations and their relationship to the competitive enterprise system that controls marketing behavior. Marketing theory is presented and applied to business problems and practices.
SKILL SETS: Retail, Customer Service, and Cash Register Operation
Prerequisite: Instructor's Approval -- Juniors Only

7410 - MARKETING ECONOMICS (ME0200) (11) (DECA-Sem 2) 1 Credit/1 Semester
Second semester of a year long class. Applies decision making in personal and societal affairs in order to satisfy needs and wants with limited resources that have alternative uses. The theories and principles of the economic free enterprise system at work in our society are studied. Meets State graduation requirements for economics if Principles of Marketing is taken first semester.
Prerequisite: Instructor's Approval and registration in Marketing Education Lab -- Juniors Only

7420 - PRINCIPLES OF MANAGEMENT (ME0500) (12) (DECA-Sem 1) 1 Credit/1 Semester
Open to seniors who have taken Marketing Economics and Principles of Marketing. Accomplishing the goals of an organization through the effective use of people and other resources studied. The functions of management are discussed and analyzed. Role playing, case analysis, guest lecturers and assignments are used to bring together the total management functions. 
Prerequisite: Marketing Economics & Principles of Marketing.

7422 - BUSINESS OWNERSHIP/ENTREPRENEURSHIP (ME0600) (12)(DECA-Sem 2) 1 Credit/1 Semester
Open to seniors who have taken Marketing Economics and Principles of Marketing. Provides knowledge, skills and understanding related to the ownership and management of a business. The focus of the course is on the development of a viable business plan related to the student's area of entrepreneurial interest.

LEVEL 3

7452 - COOPERATIVE EDUCATION (12) (Me9900) (DECA Work Exp.) 2 Credits/2 Semesters
Open to students taking Principles of Management and Business Ownership. Provides opportunities through community based instruction in marketing to acquire specialized skills unique to an occupation or industry through on-the-job learning experiences. In addition, Cooperative Education provides learning experiences that reinforce classroom learning.