·1 Company name

·2 Founders’ names

·3 Date established

·4 Signature product name

·1 Graphic captures company philosophy

·2 Company name in Word Art

·3 Text boxes explain elements of company’s logo

·4 Appearance reflects elements of design (color, layout, spatial considerations)

·5 Draws viewer’s eye to important elements

·1 Graphic of product packaging

·2 Slogan

·1 Graphic of unwrapped product

·2 Diagram of product with descriptive phrases

·1 Content is focused, clear, and concise

·1 Minimum of five sentences

·2 Contains a variety of sentence structures

·3 Contains a minimum of three (3) of the following writing tricks: metaphor, simile, hyperbole, imagery, alliteration, an appositive phrase, an absolute phrase, or a participial phrase. (Print a "hard copy" and underline and label your writing tricks. Hand your copy in when you present.)

·4 Uses Standard English

·1 Slide persuades

·2 Demonstrates high level thinking and mentally engages the audience

·1 Eye contact with audience

·2 Voice projection and expression

·3 Presentation demonstrates knowledge of subject matter (Did you practice?)

·1 Stand up straight with hands at side

·2 Include movement (gesturing, moving around to engage audience involvement)

·1 Presentation is well paced; speech doesn’t drag or rush

·2 No "down time"

·1 Enhances presentation; NOT a distraction

·2 Included as part of the presentation

·3 Reflects careful consideration and preparation

·1 Consistent slide transitions

·2 Transitions are smooth and enhance presentation

·3 Sounds are used ONLY with the teacher’s permission

·4 __________ (teacher’s initials)

·5 Custom animations are used sparingly and engage the audience with the product

·1 Contrast between text and background color aids viewers in easily reading content

·2 Color combinations are visually appealing

·3 Colors are used to focus audience’s attention on the signature product